Question 1

What is Powr of You?

Accepted Answer

Powr of You (also known as Power of You) is a behavioral research company based in the San Francisco Bay Area. We build tools like Via, Snapshot, and Qualify to track and analyze real-world consumer shopping behavior across e-commerce platforms.

Question 2

Is Powr of You the same as Power of You?

Accepted Answer

Yes. Powr of You (powrofyou.co) is sometimes referred to as Power of You. Both names refer to the same behavioral research company.

Question 3

What does the Via browser extension do?

Accepted Answer

Via is a Chrome browser extension that passively tracks shopping behavior across 15+ e-commerce platforms including Amazon, Tesco, Carrefour, and Bol.com. It is used by 18,000+ research participants.

Question 4

What is Snapshot by Powr of You?

Accepted Answer

Snapshot is a B2B analytics platform providing brands and researchers with actionable consumer behavior insights from real-world shopping data.

Question 5

What is Qualify?

Accepted Answer

Qualify is an AI-powered survey screening tool using OpenAI integration to match and qualify research participants quickly and accurately.

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